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College Relations & Marketing

 College Relations & Marketing


College Relations & Marketing Office
Camp Building
1801 N. 12th St.
PO Box 15234
Reading, PA 19612-5234

610-921-7526
610-921-7295 (fax)
collegerelations@alb.edu
Weather image

The Office of College Relations & Marketing is a full-service communications agency that manages the marketing, public relations, media relations, publication, web and photography needs of the College.

College Relations' mission is to enhance Albright's visibility, strengthen relationships with College constituencies, build the College's image, and further advance the institution.

news

Photography

The college does not employ a full-time photographer; however, there are several ways College Relations can help clients fulfill photography requests.

  • We can hire a freelance photographer.
  • A  College Relations staff member can take photos for you. The College Relations office reserves the right to determine what type of photo request requires a freelance photographer. 
  • You may borrow one of College Relations’ two “loaner” cameras.

Please direct all photography requests to Jen Stoudt, x7511 or jstoudt@alb.edu.

Freelance Photographers
College Relations maintains a list of approved freelance photographers whose hourly rates vary. If a client requests photos for an event or specific publication and the College Relations office has already planned to take photos for other purposes, then the College Relations office will pay for the photography. If the request for photos is of something that the College Relations office will not use, or if the request will require substantial time, evening or weekend hours, specific lighting or equipment that the College Relations office cannot accommodate, we will make arrangements with a freelance photographer for you. Hourly rates vary and expenses are incurred by the client. College Relations will assess the request and determine when a freelance photographer is required.

College Relations Staff
For simple shots during business hours, College Relations staff will provide photography services as time allows. Staff cannot accommodate all requests or complex projects.

Loaner Cameras
These digital cameras are automatic and easy to use. Clients must reserve cameras ahead by calling or emailing Jen Stoudt, and must pick up and sign for the camera in person. Cameras can be signed out for a period of time up to 48 hours unless otherwise arranged.  Video recorders are also available.

Faculty/Staff Headshots
Official headshots of faculty and staff used for publicity purposes may be arranged for at any time by calling or emailing Jen Stoudt in the College Relations office. Headshots are usually taken in the College Relations office by a staff member.  Faculty and staff are also welcome to submit their own headshot for publicity purposes, accompanied by the written permission of the photographer.

Professor John Pankratz has kindly given College Relations permission to use his staff and faculty headshots as needed.

Submission of Images for Print or Web
High resolution (300 dpi) digital images are needed for printed materials; photo prints are acceptable for scanning. Digital images for web sites may be 72 dpi. All photo submissions must be accompanied by written permission from the photographer allowing the College to publish the photos. Photos taken directly from web sites will not be accepted. College Relations will determine if submitted photography is acceptable for use.

Drafted 12-16-11


Public Relations

College Relations serves as the official spokespeople for the College. Media should be directed to contact our office at 610-921-7526.

If you are seeking publicity or promotion for a program, event or service, please contact Tom Durso at x7526 or tdurso@alb.edu to discuss.


Marketing

College Relations is responsible for the marketing and advertising of all functions of Albright College. Clients within the College who wish to schedule advertising should complete the Request for Advertising form found on the intranet. Questions concerning advertising can be directed to:

Tom Durso
Associate Vice President for College Relations and Marketing
collegerelations@alb.edu

Vendors:

Due to the extreme volume of sales calls received, please e-mail your information.
No sales calls will be accepted.


Important Policies

Use of Broadcast Voice Mail System

The Broadcast Voice Mail System is reserved for critical information that is of interest to the entire Albright community. To request use of the system, please contact your individual vice president or the College Relations Office at x7526.


Sports Information

Albright LionJames S. McCumber
Sports Information Director
610-921-7786
jmccumber@alb.edu

www.albrightathletics.com


Web Requests

www.albright.edu

 

If you have any web needs, please contact

Dave Markowski
Web Manager
College Relations and Marketing Office
610-921-7595
dmarkowski@alb.edu

Vendors: Please email any inquiries. No phone calls will be taken.


Who We Are

Tom Durso
Tom Durso
Assoc. VP, College Relations & Marketing
tdurso@alb.edu
Jen Stoudt Jennifer P. Stoudt
Director of Publications / Editor, The Albright Reporter
jstoudt@alb.edu
Hilary photo Hilary Bentman
Manger of News and New Media
hbentman@alb.edu
Gina French Gina French
Art Director
gfrench@alb.edu
Heidi Derstler Heidi Derstler
Graphic Designer
hderstler@alb.edu
Scott photo Scott Hettinger
Graphic Designer
shettinger@alb.edu
Linda Green '08 Linda Mecca Green '08
Public Relations Assistant
lmecca@alb.edu
Dave Markowski David Markowski
Web Manager
dmarkowski@alb.edu
 

College Relations and Marketing Office | collegerelations@alb.edu | Phone: 610.921.7526 | Fax: 610.921.7295